FLOW - Masters of Performance Content Funnels

Hello, we are Flow

Masters of Performance Content Funnels

We create over 10,000 leads each month via content to different products and services, for a variety of verticals (insurance, loans, health, cars, real estate, education, etc). In general, leads originating from our content are second in conversion rate only to leads from google search.

E - Commerce DTC/Direct Response

We love direct response, single product e - commerce. We create ads, content, videos, and landing pages, running them in high intent and discovery platforms to find the ‘holy funnel’ and increase conversions with the desired CAC

Upper Funnel Education/Awareness

Need to educate your audience so they’ll convert later? Feel you need a high CTR article to drive your target audience into your funnel? Dreaming of an ‘objective’ magazine in your category to help establish an advantage for your brand? We know exactly what you mean - and we can do it in any language. From WordPress magazines and testimonial videos to UGC, we create and run media to reach your goals

We engage, convince and convert...

We are inspired by the innovation, disruption and creativity of entrepreneurs bringing fresh ideas and new approaches to “age old” problems through science, technology and the desire to think differently.

True innovation and disruption always comes with a unique set of challenges - and your typical Google/Facebook campaign just won't cut it. To truly engage, convince and convert your audience, you need to provide them with the necessary knowledge and understanding of your offer while simultaneously instilling confidence and enthusiasm in your new approach. You need a “deep engagement” funnel which addresses both the rational and the emotional to drive people to act - and this is where we excel!

To put it simply, we combine our storytelling expertize with exceptional knowledge and experience of the digital ecosystem in order to grow these awesome brands and help them scale to new heights, ensuring that as many people as possible enjoy their amazing benefits.

✕ CLOSE

We create and run content based-funnels that deliver sales and grow demand in various verticals

Real Estate Investments
Residential Real Estate
Credit and Loans
Health Insurance
Automotive Services
Senior Living
Aesthetic Devices

Travel and Tourism
Dietary Supplements
Weight Loss Programs
Foreign Passports
Orthopedic Insoles
Anti-Aging Solutions
Education and Training

1. Learn & Plan

We begin by establishing a deep understanding of you, your brand and your mission - we learn every aspect of your story. Once we’re clear on the best way to present that story, we decide which message will be most effective, how to get that message to the right audience, which platforms and type of content are best suited, and, most importantly, how to prompt your audience to the desired action.

2. Create & Funnel

Now is when the creative juices really start to flow. Our awesome creative and media teams collaborate to map out the user journey, keeping in mind key touch points and creating the optimum funnel and campaign approach - for each and every platform. While campaigns are tailored towards each platform and funnel, utilizing carefully crafted ads, landing pages and videos, we also ensure these various elements align with the overall strategy.

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3. Run & Analyze

It’s a methodical process… and our campaign managers have been involved throughout. They now place the content on the relevant platforms and test, test, test. They gauge the performance of the ads, videos, articles, and landing pages, analyzing each and every aspect, learning as they go along and gaining valuable, actionable insights as to how performance can be improved or optimized.

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4. Optimize & Scale

Time to increase the flow. Having gathered our insights, we now understand what’s working and can improve performance. Our media team assimilates our methodology and optimizes the campaign, scaling to the max - and beyond. Our agile approach and carefully managed workflow allows us to execute any combination of tactic or strategy, building tailored, content-focused campaigns that deliver at scale.

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Our traffic partners

Our work is
trusted by

Content can come in many ways

From advertorial to UGC or interactive questionnaires… whatever works for your funnel is what we’ll produce and “run” in programmatic platforms

Main Advertorials Video Ads Testimonials Influencers Landing Pages Performance Magazine

Performance Magazines

“Nobody reads advertising. People read what interests them and sometimes it’s an ad.” Howard Luck Gossage.
Flow creates carefully crafted, compelling advertorials and native articles that engage and inform readers on popular publications that they already trust. These articles allow us to deliver a higher engagement rate than simple display ads, increase brand recognition, and ultimately drive the right traffic to our landing pages.

Across the board, video outperforms images and text. At Flow, we are well-versed in creating highly engaging videos, be it the simplest ‘short and selfie’ style of clips, to fully scripted high production value ads. The key to conversions is ensuring the right video is on the right platform for the right audience.

Nothing convinces potential customers better than testimonials, people who have already used your product or service telling other people why they love it. At Flow, we excel in leveraging genuine testimonials - including professional/expert opinions and academic studies - to promote authenticity and trust in your product or service, providing a unique comfort for the relevant audience.

Simply put, audiences love influencers. Influencers have earned their loyal followers, with trust being built over time. Flow uses carefully selected influencers, those with sizable followings and with the right target audience, to quickly establish trust, credibility and to grow brand recognition. As the name suggests, influencers can have a significant impact in driving conversions.

All roads lead to the landing page. Flow excels in creating highly focused and well structured landing pages that actually convert. Flow ensures that all “touch points” throughout the funnel are aligned with the landing page, creating a seamless journey where customers arrive at the landing page informed and interested in what the landing page has to say, and are subsequently ready to convert.

Whether it’s finance (Money Time), wellness (alive), real estate (NadlanBuzz), gadgets (Go Gadgets) or product review magazine (Insite), a big part of our methodology is utilizing content magazines that we both create and manage. We currently run more than 14 different content sites in multiple languages, all aimed at helping our clients get more data/leads/ sales.

You flow. You grow

9.8M

REVENUE

In 1st year launching DTC
online sales

-23%

CAC

In 2nd year while growing in scale

+15%

ROI

In 3rd year vs. 2nd year

47%

CPA

After 4 months of working with us

-32%

LEAD COST

VS Target

-14%

CONVERSION RATE

From lead to sale

3

NEW GEOS

Launching D2C campaigns in Israel Canada and Switzerland

<1000

LEADS

Per month with content funnels

<20%

CONVERSION RATE

From lead to sale

X14

TOTAL LEADS

In the first month working with us

-50%

LEAD COST

VS the year prior to working with us

X8

MONTHLY SALES

VS the year prior to working with us

Testimonials

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Tsach Rauch

COO

If Flow was Wall Street, Tsach would be the strategic operator who keeps the market running while predicting the next big move. His fusion of finance and digital mastery shapes Flow's future.

Financial engineer turned digital marketing expert, Tsach brings a decade of mastery to Flow's operations. From financial markets to managing 7-figure campaigns, his rare perspective spots opportunities before they emerge. His strategic vision keeps Flow's operations running like a perfectly tuned machine.

Daniel Faingresh

Senior Performance Marketing Funnels Specialist

If Flow was a chess game, Daniel would be the grandmaster, turning performance funnels into art. From YouTube to TikTok, he orchestrates campaigns with data-driven precision.

A senior performance specialist who transforms marketing funnels into success stories across YouTube, TikTok, Facebook and Taboola. His analytical mind crafts strategies for diverse verticals - from meditation to real estate. With Flow's "Office Queen" Glory supervising, every funnel becomes magic.

Omer Ziv

Performance Marketing Funnels Creator

Senior Performance Marketing Funnels Creator

If Flow was an art gallery, Omer would be the curator who turns blank canvases into digital masterpieces. His designs make scrolling thumbs freeze, transforming brands into visual magnets.

Visual storyteller crafting unforgettable brand experiences across TikTok and Instagram.
Omer's bold creativity and strategic vision transform marketing challenges into eye-catching
victories. His designs don't just stand out in the digital crowd - they make thumbs stop mid-
scroll and imaginations soar.

Noa Berman

Digital Operations Lead

Some see complex projects as puzzles. Noa sees the perfect path to make every piece flow into place...

Strategic orchestrator turning complex digital projects into streamlined successes. Noa's expertise in managing development teams, creative processes, and tech infrastructure ensures perfect project flow. Her ability to unite cross-functional teams and spot solutions before problems arise keeps Flow's operations running seamlessly

Gal Simon

Director of Performance Marketing Funnels

If Flow was an orchestra, Gal would be the conductor, orchestrating complex campaigns into
perfect harmony. From breaking $10M records to setting industry standards, he leads the
performance.

Digital marketing pioneer who turned managing Israel's first $10M+ monthly campaign into
an industry standard. Gal transforms bold strategies into remarkable success stories with
innovative precision. While others open their social apps, he's already spotted the next big
campaign opportunity.

Ori Senior

Founder and CEO

If Flow was Star Trek, then Ori Senior, founder and CEO, would be Captain Kirk. If it were Star Wars, then Obi Wan Kenobi, but hey, you get the idea…

A leader and visionary, Ori makes sure the team is in full flow - and making him look good.
Recognized as an industry leader in creative strategy, Ori has worked on international campaigns with the biggest brands and the most innovative startups, both B2B and B2C.

Nir Avni

Full Stack Developer

Leading the tech team, Nir is responsible for all technological products developed at Flow, both for our clients and the company itself.

Nir is in charge of designing user interactions on all websites and landing pages; developing servers and databases; managing in-house and third-party web services for lead management; special features; chatbots; online reports; and more, all with our client’s needs and goals front and center.

Noam Shachar

Senior Performance Marketing Funnels Specialist

If Flow was a sports league, Noam would be the star coach, turning raw talent into championship campaigns. He breaks performance records while orchestrating marketing victories.

Data-driven strategist transforming marketing challenges into victories for top D2C brands. Noam consistently exceeds expectations while mentoring the next generation of digital talents. When he's not uncovering game-changing insights from analytics, he's breaking performance records - possibly even in his sleep.

Ori Senior

Founder and CEO

If Flow was Star Trek, then Ori Senior, founder and CEO, would be Captain Kirk. If it were Star Wars, then Obi Wan Kenobi, but hey, you get the idea… Read More

A leader and visionary, Ori makes sure the team is in full flow - and making him look good. Recognized as an industry leader in creative strategy, Ori has worked on international campaigns with the biggest brands and the most innovative startups, both B2B and B2C.