FLOW - Masters of Content Acquisition Funnels

Hello, we are Flow

Masters of Performance Content Funnels

We create over 10,000 leads each month via content to different products and services From a variety of verticals ( insurance, loans, health ,cars, real estate ,education etc’). Our leads “born” in content are for the most parts 2nd in conversion rate only to leads from the google search.

E - Commerce Dtc /Direct Response

we love direct response-single product e-commerce. We create ads, content, videos, landing pages and run them in high intent & discovery platforms to find the holy funnel and get those conversions coming with the desired cac.

Upper Funnel Education/Awareness

Need to educate your audience so they will convert later ? Fill you need a high ctr article to drive your target audience into your funnel? You dream of an “objective” magazine in your category to create an advantage for your brand? We know exactly what you mean and we can do it in any language . From wordpress-magazines to advertorials testimonials videos and ugc = we mcreate & run to reach your goals

We engage, convince and convert...

We are inspired by the innovation, disruption and creativity of entrepreneurs bringing fresh ideas and new approaches to “age old” problems, Through science, technology and daring to “think different”.

Often the challenge presented by innovation and disruption is, your typical Google/Facebook campaign, just won't cut it.

To engage, convince and convert your audience, you need to provide the required knowledge and understanding of your offer while instilling confidence and enthusiasm in your new approach. You need a “deep engagement” funnel which addresses both the rational and the emotional, to drive people to act. And this is where we excel!

Simply put, we combine our storytelling expertise with exceptional knowledge and experience of the digital ecosystem, to grow these awesome brands, scale to new heights, and ensure that as many people as possible enjoy their amazing benefits.

✕ CLOSE

We Create and run content based funnels that deliver sales and grow demand

1. Learn & Plan

We set out to gain a deep understanding of you, your brand and the mission - we learn every aspect of your story. Once we’re clear on everything - we build that best tells your story- what messages will be most effective, how to get them to the right audience, which platforms and what type of content are most suited, and most importantly, how to move our audience to the desired action

2. Create and funnelize

Now, the creative juices start to flow. Our awesome creative and media teams meet to map out the user journey keeping in mind key touch points to create the optimum funnel and campaign approach for each and every platform. Campaigns are tailored to each platform and a given funnel, with carefully crafted ads, landing pages, videos ensuring that all the elements are aligned with the strategy.

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3. Run and Analyze

It’s a methodical process… Our campaign managers have been involved throughout the process. They now place the content on the relevant platforms and test, test, test. They gauge the performance of the ads, videos, articles, landing pages and all, analyzing every aspect, learning as they go and gaining valuable insights as to how performance can be improved and optimized.

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4. Optimize & Scale

Time to and increase the flow. With our insights, we now understand what is working, and can improve performance. Our media team will assimilate our methodology and optimize the campaign as they scale to the max and beyond. Our agile approach and carefully managed workflow allows us to bring together any combination of tactic and strategies to build tailored content focused campaigns which deliver at scale.

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Our work is
trusted by

Content can come in many ways

From advetorial to ugc or interactive quastienere... what ever works for your funnel we will produce

“Nobody reads advertising. People read what interests them and sometimes it’s an ad”. Howard Luck Gossage. Flow creates carefully crafted, compelling advertorials and native articles that engage and inform readers on popular publications they already trust. These articles allow us to deliver higher engagement than simple display ads, increase brand recognition and ultimately drive the right traffic to our landing pages.

Across the board video outperforms images and text. At Flow we are well versed in creating highly engaging videos from the simplest shorts and selfie style clips, to fully scripted high production value ads. The key is ensuring the right video on the right platform for the right audience in order to convert.

Nothing convinces potential customers better than testimonials, people that have actually used your product or service telling other people that they bought it, they use it and they love it. At Flow we excel in leveraging genuine testimonials, professional and expert opinion and academic studies to promote authenticity and trust, thereby increasing the level of credibility and comfort with audiences.

Simply put, audiences love influencers. Influencers have earned their followers tend to be loyal, as they have earned their trust over time. Flow uses carefully chosen influencers with sizable followings within the right target audience to quickly establish trust and credibility, and to grow brand recognition. As the name suggests, influencers can have a significant impact driving conversions.

All roads lead to the landing page. Flow excels in creating highly focused and well structured landing pages that convert. Flow ensures that all “touch points” throughout the funnel are aligned with the landing page, to create a seamless journey, where customers arrive at the landing page open and interested in what the landing page has to say and ready to convert.

from finance magazine ( Money time) to wellness (alive) , real estate (nadlan buzz ) ,gadgets ( go gadgets ) and product review magazines (insite) , A big part of our methodology is working with content magazines that we create and manage. We hold more than 14 content sites in different languages all aimed to help our clients get more data / leads/ sales.

You flow. You grow

9.8M

REVENUE

In 1st year launching dtc
online sales

-23%

CAC

In 2nd year while growing scale

+15%

ROI

In 3rd year vs. 2nd year

47%

CPA

After 4 month of working with us

-32%

LEAD COST

VS Target

-14%

CONVERTION RATE

From lead to sale

3

NEW GEOS

Launching D2C campaigns in Israel Canada and switzerland

<1000

LEADS

per month with content funnels

<20%

CONVERTION RATE

From lead to sale

X14

TOTAL LEADS

In the first month working with us

-50%

LEAD COST

VS the year prior to working with us

X8

MONTHLY SALES

VS the year prior to working with us

Testimonials

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Tsach Rauch

COO

Flow COO, Tsach Rauch has over a decade in digital marketing including senior positions in media & campaign management, managing 6 and 7 figure campaigns.

Before going digital, Tsach worked as a financial engineer in the financial markets. His background in both financial and strategic analysis means that .Tsach sees problems before they arise, and ensures that everything flows smoothly and exactly as it should.

Gary Cohen

Leading Creative

Leading Creative at Flow is Gary Cohen, a “master builder” of content funnels, creative leader, strategist and digital marketing “maven”...

Worked successfully with top performing
D2C brands with 7 figure monthly spends
Number 1 performing ad on Youtube globally.
Top 3 on a regular basis.
Number 2 ad on Superbowl Sunday.
Scaled funnels from 5 to 7 figures
Successfully migrated brands to Native advertising

Gal Simon

Media team Leader

Gal Simon leads the media team and comes with an impressive record of success in campaign management across multiple sectors and platforms.

Managed the first ever $10m + monthly spend on Facebook in Israel
Created new approach and methodology to campaign management and arbitrage, widely adopted by the industry in Israel
Excels in penetrating new markets and verticals

Noa Berman

influencers & affiliation manager

Responsible for building online influencers strategy and bringing it to life and Expanding the network of influencers on an ongoing basis.

Managing the influencers campaign from A to Z- from locating relevant influencers, to negotiating terms and conditions and performance management Ensuring our client’s goals will be met.

Ori Senior

Founder and CEO

If Flow was the Star Trek, then Ori Senior, founder and CEO, would be Captain Kirk. If it were Star Wars, then Obi Wan Kanobi, but you get the idea…

A leader and visionary, Ori makes sure the team is in full flow, and making him look good.
Recognised as an industry leader in creative strategy, Ori has worked on international campaigns with the biggest brands and the most innovative startups, both B2B and B2C.

Nir Avni

A full Stack developer

Leading the tech team. Nir is responsible for all technological products developed at Flow for the clients and the company.

Incharge of designing user interactions of all websites and landing pages, developing servers and databases, managing in-house and third-party web services for lead management, special features, and chatbots, online reports and more all for the success of our clients needs and goals.

Ori Senior

Founder and CEO

If Flow was the Star Trek, then Ori Senior, founder and CEO, would be Captain Kirk. If it were Star Wars, then Obi Wan Kanobi, but you get the idea… Read More